In a snapshot:
- Client: Hide and Drink (handmade leather goods)
- Challenge: Launch and scale DTC and Amazon efficiently
- Hemisphr Solution: Full-stack e-commerce strategy: listings, PPC, catalog expansion, and marketing
- Results: 3,000+ SKUs, $3.4M/year to over $7M revenue in 2024, 23% ACoS, 10% TACoS.
The Backstory
In 2015, founder James partnered with Hide and Drink to take their handmade leather goods from artisan brand to Amazon Storefront. It was his first true client assignment, and the ground where he honed the craft of Amazon growth, listing optimization, and marketing operations. When James founded Hemisphr, H&D became his launchpad; the proving ground for systems and strategies we now apply to every brand.
Growing Pains Addressed by Hemisphr:
Despite gorgeous products, they faced multiple obstacles prior to working with Hemisphr:
- A small collection with limited reach
- No scalable marketing architecture
- Difficulty balancing growth on both DTC and Amazon channels without overextending resources
The Hemisphr Approach
We scaled H&D through a holistic strategy: expanding the catalog from a few products to 3,000+ SKUs, synchronizing Amazon and DTC channels, and running data-driven PPC campaigns that held ACoS at 23% and TACoS at ~10%. Even as revenue surged, we held ACoS and TACoS at sustainable levels, proving that growth doesn't require reckless spend. In 2024, H&D did just under $7M in revenue.
What you can learn from H&D:
- Our systems are battle-tested: we didn't just learn in theory, we built from scratch.
- Scaling is possible without sacrificing margin discipline.
- Dual-channel management (Amazon and DTC) can be unified, coherent, and efficient.
- Catalog expansion, done right, drives compounding growth.
- We don't just "launch and leave" at Hemisphr, we iterate, optimize, and evolve alongside our clients.
Start Boosting Sales Today!
Drop Us A Line...
If you share a similar goal with Hide & Drink and you want to boost your sales, then leave us a message so we can help you achieve your targets!